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“At every conference, I attend I see panels of leading technologist and business experts from financial institutions struggling with common key issues. These include how to innovate, how to differentiate themselves, how they educate their customers to better secure their computing devices and apply security precautions, and how they maintain customer growth via the ever evolving technology channels such as the mobile phone and the coming wave of mobile technology.I think the biggest issue that financial institutions face today is being limited by their slow approach to new technology and the fact that they are bound by legacy systems, whereas consumer have so much choice and are able to embrace new technology on a whim. This is why TrustDefender was founded - to deliver a solution that will meet both parties’ requirements in a user friendly non intrusive way, while making a quantum leap in security for all.” Ted Egan –CEO TrustDefender Business benefits of implementing TrustDefender- Differentiate
- Deliver the technology to customers without complexity
- Empower your customers
- Regulation and compliance
- Education
- Low Cost
Note: See below for further details The Challenge - Build Customer and Industry Confidence in your Financial Institution's Brand
Over the past few years, online banking and transaction fraud losses have increased significantly for all financial institutions worldwide. In most cases, financial institutions continue to invest millions in new technology, including mobile computing solutions, to empower the customer to access more products anywhere and at any time globally, but there is still the challenge of security and ensuring that customer and investor confidence is maintained. To meet this challenge, many financial institutions have invested in programs to educate customers on best practice online security precautions, which helps to protect the enterprise environment from attack in addition to meeting strict regulatory and compliance requirements. However, with all this investment in fighting online crime, online crime grows and the battle continues. The online criminal has increased in his level of sophistication and has moved on to the weakest point in the security chain - attacking the online customer and the computing device being used by customer to access their personal accounts, share trades or provide information to their financial institution. We ask why? Customers are global, generally time poor and not security savvy… or they just don't care! Most will not know the security health state of the computer they are using before they use the computer to access their account or transact online. In most cases existing security solutions that deployed at the customer device or at the enterprise are loosely connected, if at all. This poses a challenge for financial institutions - can they deliver a flexible solution that is cost neutral and meets the needs of the customer in a user friendly manner? What TrustDefender delivers TrustDefender™ has developed an advanced online transaction security solution that focuses on the customer’s user experience and the needs of the financial institutions, thereby enabling financial institutions to combat online criminals end-to-end or enterprise-to-customer.
TrustDefender complements existing security initiatives that may already be deployed, such as hardware devices / tokens or out of band solutions including texting (SMS to mobile phone). This means protecting the customer who is operating outside the financial institution’s enterprise security environment.
TrustDefender™ provides an ‘on demand’, real time online transaction security that reaches beyond the enterprise, reducing online fraud and integrating the customer into the overall security chain whenever they carry out a transaction at any time, anywhere in the world. TrustDefender™ enables: - the financial institution to assess, apply specific security rules and policies in real time, based on the security health of the customer computing device before the customer inputs their ID/password or security authentication code and during each session. Additionally, TrustDefender monitors the security health of the computer and secures the customer’s computing device for the period of the transaction without any changes to the OS. This means protecting the customer from any potential threats posed by unknown applications or known spyware/malware that may be residing on a computing device.
- The financial institution is then able to increase the level of ‘customer confidence’ in the online transaction and trust in the 'online brand’ of the financial institution by providing access to appropriate technology that will minimise the chances of successful attacks by known and even the previously unknown spyware/malware or other online criminal activity , TrustDefender is essentially an ‘insurance tool’ for the financial institution which also provides the customer with the assurance that they are protected.
Business benefits for financial institutions Differentiate - Provide peace-of-mind to trust your brand and your website
- Generate brand loyalty
- TrustDefender OEM solution specific to your online business
Deliver the technology to customers without complexity - Very easy to integrate for financial institutions and the customer (works in almost any environment)
- No changes made by TrustDefender to the customers computing device Operating System (OS)
- Independent of browsers
- Quiet mode operation – no pop ups
- Transparent feedback via the Web 2.0 environment
Empowering your customers - Enhances the customer experience
- Boost consumer confidence
- User friendly
- Near -transparent security solution for your customers
- Assurance that the customer is visiting the legitimate merchant website
- Protect your customers against Identity Theft and Online Fraud
- Assurance that their computer is safe & secure when accessing your website
- Secure transactions including ID’s passwords, authentication token codes and customer private & confidential information when transacting with your website
- Optional upgrade to consumer focused "Gold Edition" covering additional banking and general merchant websites
Regulation & Compliance - Visibility of the endpoint computer security health in real-time
- Disable threats on the customers endpoint computing device for period of the transaction
- Verify authenticity of a transaction using TrustDefenders unique 80 parameter verification process
- Ability to apply security policies and rules for each instance of a transaction
- Restrict transaction where a credit card is being used from a compromised computer or a high risk computer
- Mitigate risk
- Real-time Audit and Reporting
- Compliments existing security infrastructure both at the customer computing device and within the merchant or enterprise simultaneously
Education - Disable threats on the customers endpoint computing device in real-time
- Ability to provide real-time feedback via the Web 2.0 environment to educate the customer on the security health of their computing device being used to make a purchase
Cost - The cost of a postage stamp per customer per year
- Low TCO
Contact TrustDefender Now!
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